Bad News
I have never really had to do, or for that matter really ever thought about a bad news press release. To me it seems like they would be one of the most difficult types of press releases to do. As I am sure some of you have heard, about a month ago Travis Barker, former drummer of Blink 182 and Boxcar Racer, was in a terrible plane crash. The crash killed 4 people and left Barker, and his long time friend, Adam Goldstein in critical condition for weeks. I have been a fan of Barker for a long time, so naturally I have been reading a lot of press releases dealing with his recovery, details of the crash, other related things. All of these bad news press releases really made me think about how hard it could or can be to write one. Especially, if it is about something or someone you care about. It’s almost like you need to be careful not to show your own emotions.
October 20, 2008 at 4:54 pm
I think bad news release would be like if you were a doctor and you had to go out to a family after a surgery and give them bad news. I’m sure as a doctor you cannot get to emotionally involved with your patients or you’d never be able to do your job correctly. It would be hard for me to seem emotionless and just give the details and facts about something. Hopefully I will only have to write a limited number of bad press released in my lifetime!